SUP Lessons & Guided Tours Available with Nationally Certified SUP Instructors




8191 Huffine Lane

At the Korner Klub Bar





Pink Cowboy proudly donates 5% of profits to organizations participating in the fight against breast cancer.

Where are you located?

• 7 miles west of downtown Bozeman you will find the Pink Cowboy Recreation Station at 8191 Huffine Lane (in the Korner Klub parking lot).  At the Recreation Station we offer TUBE, SUP and BOAT rentals, sales and repair.   

Why the funny name, PINK COWBOY? 

• First and foremost, we chose "pink" because of our commitment to support Breast Cancer Awareness & Research.  5% of our annual profits are donated to breast cancer related causes.  Janna Kuntz (mother of owner Justin Kuntz) is a breast cancer survivor and achieved 9 years of cancer-free status in 2014. We feel this is a very important cause and we are proud to do our part in supporting the effort to find a cure.

• Secondly, the "cowboy" represents a nod to our Montana roots and our appreciation of the cowboy spirit of hard work, adventure, respecting your neighbor and the environment.

• Finally, we think it matches our easy-going, fun-loving and creative personalities.  Life is simply too short to take everything seriously.

You started a stand up paddle company in Montana, are you nuts?

• Maybe a little.  True, we are a long ways from the ocean and winters can be brutal, but we have world-class lakes and rivers for Stand Up Paddling and lots of sunshine most of the year.  Plus, it's fun to watch the disbelieving faces of fly-fishermen and cowboys when you paddle on by.

Is SUP difficult to learn?  

• No!  People of all athletic abilities and almost all ages* have fun and enjoy the sport almost immediately.  We find that most first-timers can grasp the basics within 10 - 20 minutes.  The keys to success are:  Professional Instruction,  Proper Gear, Confidence Building Exercises.  Over 90% of our first-time students do NOT fall in the water.  *Ages 8-65 recommended.


How is a SUP board different from a normal surf board? 

• Generally speaking, SUP boards are wider and thicker than a traditional "long board" used for surfing ocean waves.  Most SUP boards are 9 - 14 feet long and 28-35 inches wide.  It is common for SUP boards to weigh 25 - 45 lbs.  Many different styles, construction techniques and materials are used for building SUP boards depending on the type of experience you seek: flatwater, rivers, distance racing, ocean surfing, etc.


What type of paddle is used for SUP and why is it angled? 

• Having a good relationship with your paddle is very important.  Many factors must be considered with paddles:  height, weight, grip type, grip angle, paddle angle, durability, etc. Most people use a paddle that is 6 - 12 inches taller than they are, with a paddle angle in the neighborhood of 10 degrees (this angle optimizes your power and efficiency when paddling).  You will find paddles made from carbon fiber, aluminum, steel, plastics and combos of all of these materials, plus others.


Where did SUP originate? 

• This is a matter of some debate in the SUP community.  Most believe SUP started in Hawaii decades ago during the "Beach Boys" generation.  SUP has exploded in popularity in the past 10 years due in large part to the exposure of Laird Hamilton.  The most popular areas are Hawaii, Florida, and Australia, but SUP is becoming increasingly popular in colder climates as well.


Are there any people who cannot SUP?

• People of all ages, heights and weights enjoy SUP.  If you can comfortably get out of bed, stand up and walk on your own, you should have no trouble participating in SUP.  People with back, knee, or shoulder problems should discuss SUP with their physician before attempting.


What makes SUP so unique & fun?

• The sensation of walking/standing on water

• The extraordinary scenery looking outward from the middle of a body of water

• Being able to more clearly see down into the water

• Connecting with nature

•A sense of adventure and accomplishment from succeeding in a new pursuit


Is SUP dangerous? 

• No, as long as some basic precautions are taken.  Novices should not paddle in rough, fast, or shallow water.  An experienced instructor should be present while students are first learning the sport. SUP is similar to bicycle riding in the sense that it has a range from Very Calm to Very Extreme. 


Do I have to stand up? 

• No, many boards can be paddled from your  knees, or outfitted with a seat and used much like a sit-on-top kayak.


 Am I going to fall off? 

• Maybe, but it is not likely.  The first few minutes of learning often feel unstable and a small percentage of people do fall off the board.  Windy conditions also make it more difficult to stay upright on the board.  Over 90% of our first-time students do NOT fall in the water.


How long is the season?

•Our rental operations generally start in June and go into September.  However,  if mother nature cooperates, you might be lucky enough to have a great day paddling anytime from April to November. 


How warm does it have to be to go Stand Up Paddling?

• About 50 degrees or warmer is a good threshold for most people.  If it is sunny and not windy, paddling can be very pleasant down to 40 degrees.  Remember, you will not actually be IN the water, you are standing ABOVE the water.


Will I get cold?

•  Not if you dress properly in layers and avoid cotton.  Neoprene, fleece, nylon and wool are the best.   On flatwater, you will be paddling and therefore your exertion will help keep you warm.  On the river, you paddle less and you are moving faster due to the current so it can feel a bit breezy.   Additionally, air always feels 5 degrees or so cooler when you are on the water (compared to land).  


Can kids Stand Up Paddle?

• Generally, we do not recommend SUP for kids younger than 10  years old.  Most kids 10 and older generally love SUP and advance very quickly.  Some children under age 10 may be excellent students in the right setting, so please call us to discuss if your young child is interested.


Do you sell gift certificates?

• Absolutely!  We sell gift certificates in any amount.  They make great gifts for that hard-to-buy-for person in your life.  Our gift certificates are transferable and have a generous expiration period of NEVER.


Are you available for instruction or events outside Montana?

• For sure.   We will travel anywhere if you have a special trip in mind.  Call to discuss the specifics of travel expenses and rates outside Montana.